Sushmita Sen, Kajol, Katrina Kaif – Olay Ad Campaign
What got us interested in Olay was their ad campaign and the number of people that seem to be endorsing Olay today.
Kajol, Soha Ali Khan, Katrina Kaif….
Katrina Kaif endorses the regeneration range whereas the Olay Total Effects is endorsed by Kajol.
Coming to their ad campaign, frankly, we loved the Olay Ad Campaign that featured Sushmita Sen, Sush still has that something to herself ( even after all these years.) She looked so refreshing and her skin looked amazing in the commercial.
Kajol may be a good replacement but somehow we feel Olay lost something when it let go of Sush in favor of Kajol. Moreover, Kajol has always been admired more for her acting skills rather than her beauty (nothing personal against Kajol, we are still mesmerized by all her performances).
So what we wanted to ask our readers was that do you think replacing Sushmita Sen has helped or harmed Olay ?

Katrina Kaif on the other hand seems to be bagging endorsement contracts right and left, replacing biggies like Aishwarya Rai in Nakshatra Jewellery line and Sushmista in Pantene.
She also stars in the Veet Hair Removal Cream and Lakme commercials and she looks gorgeous in all the campaigns. Watch this space as we review all Katrina Kaif’s commercials.





June 12th, 2010 at 5:10 am
I agree! SUSHMITA is SO GORGEOUS! Since she has lost that weight she is looking as STUNNING as EVER!
Kajol is a good actress but not really beautiful. Whereas Sush is Sensational and Stunning! A former Miss Universe with that level of beauty and charisma, along with real acting talent is any day a better choice than somebody whose only a good actress to endorse such a product. SO YES, OLAY has LOST the scheme of things and it will hurt!!!